Software Development Services

Strategy, MVPs, development, and technical leadership. Six services, one in-house Melbourne team, and you can start with whichever one you actually need.

Tech Strategy

Before we write a line of code, we figure out where you’re going and how to get there.

We run discovery workshops with you and your team, with a focus on the end user and building out a research-backed technical roadmap.

What’s included:
  • Discovery and planning sessions
  • Strategic product & tech roadmaps
  • Idea mapping
  • Feature prioritisation based on users (not guesswork)
  • Research that feeds into product decisions
  • Tech roadmaps aligned to funding

MVP Builds

We build MVPs that help you test and learn, impress investors, and set the right foundation for what’s next. We’ll recommend the best tools for the job - sometimes that means no-code, sometimes traditional builds. Whatever we end up doing is backed by the strategy piece we’ve worked on together prior.

What we offer:
  • Custom MVPs built to grow
  • No-code/low-code (used when it makes sense)
  • Lo-fi prototypes and click-throughs
  • Feature-light builds to test key assumptions

Development

We develop serious software: backends, APIs, integrations, mobile apps, internal systems, and platforms. Everything we build is designed to scale and evolve with your product.

What we build:
  • Laravel backends, APIs and full-stack applications
  • Vue.js frontends
  • Mobile apps
  • Online platforms and internal tools
  • Scalable SaaS products

CTO-as-a-Service

Need a technical cofounder without bringing one on full-time?

We offer strategic tech leadership for startups and growing teams who need support with the big stuff: direction, tech hires, investor conversations, and scaling safely.

How we help:
  • Make better tech and team decisions
  • Plan for scale (without wasting budget)
  • Guide product and development as you grow
  • Communicate your tech clearly with investors and stakeholders

Go-to-Market Strategy

Too often, we see founders build their product without having a go-to-market plan. We don’t just build the product, we help you get it into the hands of the right people.

Our GTM work is focused on making sure what you’ve built connects. That means researching your users even further, shaping the right messaging, and planning a launch that supports and aligns with your tech roadmap.

What we do:
  • User research and insights
  • Clear, relevant messaging
  • Brand and product alignment
  • Launch plans that fit your product timeline

Strategic Rebuilds

Sometimes, the smartest move is to start again. If your current product was not built right the first time, or is not set up to grow and scale properly, we will help you rebuild it with clarity.

We don’t take on legacy code as this just becomes too messy. We help you start again from scratch with strategy first.

What we offer:
  • Audit of your current tech and UX
  • Clear rebuild strategy and roadmap
  • Fresh development using modern tools
  • Support migrating users and data
"OK200 are fantastic to work with. The team operate very differently to traditional software development agencies because they actually work collaboratively with you to get the best outcome for your business."
Davyn Edwards, Chief Commercial Officer, Green Eco Technologies

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